BLACKPINK Drops Explosive Comeback Track “JUMP”

Seoul – July 11, 2025

Global pop sensation BLACKPINK has returned with the explosive new single “JUMP,” delivering an upbeat anthem designed to dominate the summer. The high-octane track showcases the group’s signature mix of style, sound, and swagger, marking their first group comeback since members pursued solo careers over the past year.

“JUMP” bursts with energy from its opening beat, blending pulsing synths and electronic rhythms into a lively, dance-ready production. The song departs from the darker, hip-hop-oriented tones of previous releases, instead embracing a vibrant and celebratory pop sound. Rosé and Jisoo provide soaring melodic vocals, while Jennie and Lisa deliver confident, quickfire raps that bring a charismatic edge to the track. The minimalist but powerful chorus—anchored by a repeated chant of “Jump!”—is crafted for global audience participation and stadium performances.

The release is accompanied by a visually dynamic music video, packed with neon-lit sets, bold fashion, and the group’s signature choreography. Central to the video is the track’s “point choreography”—a leaping dance move designed for viral replication on social media platforms like TikTok. Each member features prominently in solo sequences that emphasize both individuality and group cohesion, reinforcing the BLACKPINK formula that continues to captivate a global audience.

Beyond the song’s sonic appeal, “JUMP” signals a strategic turning point. It marks BLACKPINK’s official reunion as a group following a year of solo focus, reasserting their collective identity and squashing speculation about long-term group inactivity. The single is projected to break streaming records and quickly rise to the top of global charts, reaffirming their elite status in the international music scene.

While no album has been officially announced, insiders suggest “JUMP” serves as the lead single for an upcoming full-length project, likely paired with a major world tour. For fans and industry observers alike, the message is clear: BLACKPINK is not just back—they're aiming higher than ever.

Related questions and answers

What is BLACKPINK's new song "JUMP" about?
"JUMP" is a high-energy dance track focused on celebration, confidence, and letting go—designed for live performances and mass appeal.

Why is this release significant for BLACKPINK?
It marks their first full-group comeback since members focused on solo careers, reuniting the group in a major way.

Is “JUMP” part of a new BLACKPINK album?
While no official album is confirmed, “JUMP” is widely believed to be the lead single for an upcoming album release.